Grapevine CommunicationJanet Kelly DipPR (CAM)

When PR means Public Recognition

Specialist award writing — King's Honours nominations, business award entries, ghostwriting and blogs.

Janet Kelly, founder of Grapevine Communication, seated in a studio portrait
Janet Kelly

Shout about it — and let the right people do the shouting

If you or your business has achieved something of note, it makes sense to shout about it.

However, if the ‘shouting’ comes from respected authorities, or even the King, in the form of business or personal awards, then you can rocket your reputation.

Royal recognition not only gets publicity – it instils trust and enhances awareness of what you do.

First Class Honours

Specialist award writing

Two routes to recognition, each with its own process — and in both, the outcome usually comes down to how well the story is told.

Insignia of the MBE, CBE and OBE

King's Honours

MBE, OBE, CBE, Knighthood and Damehood

Not many people realise the King's Honours List is generated from thousands of entries submitted to the Cabinet Office.

It is not a case of the King's staff looking around for people they would like to offer a CBE, OBE or other honour – but sifting through nominations that come from across the world.

There are huge benefits of gaining a King's Honour, not just for the personal recognition for outstanding achievements and commitment. Businesses can also benefit from the raised profile and reputation of the individual who has provided such an impact.

First Class Honours has a specialist team dedicated to King's Honours nominations and can provide everything needed to submit a professional and compelling story, which will be presented to the right people at the right time.

Business Awards

Local, national and global

There are literally thousands of different business awards seeking entries from individuals and businesses of all sizes.

The King's Award for Enterprise

Probably the most prestigious award is The King's Awards for Enterprise, for outstanding achievement by UK businesses in the categories of:

  • Innovation
  • International trade
  • Sustainable development
  • Promoting opportunity through social mobility

Winning this highly coveted award would mean you would be invited to a Royal reception, receive a royal presentation of your award at your company, and be able to fly The King's Award flag at your main office. You can also use the KAE emblem on all your marketing material.

The awards are valid for five years and previous winners have reported benefiting from worldwide recognition, increased commercial value, greater media coverage and a boost to staff morale.

Telling the right story

Winning a King's Honour or a place in the finals of a coveted business award often comes down to how you tell your story – and we have expertise in this area.

Whether you know what you'd like to enter or would like us to find a suitable award for you (local, national or global), we can put together the right strategy, including collecting evidence and writing a compelling entry.

Our services will increase your chances of getting the recognition you deserve and will also save you valuable time in the application process.

Talk to Janet about an award

Ghostwriting

Janet Kelly is also an experienced ghostwriter, offering book writing services including creative novels and scripts plus non-fiction and academic support on a range of subjects.

She is a published author having written three books to date, one of which – Dear Beneficiary – has been optioned for film in the UK.


Blogs

Pushing something that doesn't resonate with the audience can be counter-productive (who really enjoys answering the door to Jehovah's Witnesses?) and repeatedly asking people to buy a product or service they don't need can alienate them, even if they might need what you sell.

Therefore, blogging can keep your business name in front of a wide audience of existing, potential and even unlikely customers. Just like getting to know new people in a different neighbourhood, you can build a relationship around what you do without anyone feeling like they're being asked to buy anything.

Regular, friendly messages enhance recall and give your business a personality. It helps build rapport with potential customers while maintaining existing relationships at a healthy level.

Blogs don't have to be extensive, time-consuming or overly complicated. Good advice, put well, is sometimes all it takes.

And then you might just have a friend forever.

Start with a confidential chat

To find out more about the specialist awards consultancy service, ghostwriting or blogs, get in touch with Janet directly.